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How to Choose the Right Banner Flag?

Your business means everything to you. You've put thought, time, effort, and struggle into making your product, brand, and voice display who you are and what you sell. All this to put your product or service into the hands of customers. Having the right supplies and marketing materials are important in these efforts. That's why choosing the right banners to display at your business, trade show, or event is so important.

If you're looking to purchase banner flags, and wondering how to get started, check out the following considerations to help you choose the right rectangle flags for your business.

Choose Your Height

Compared to feather and teardrop flags, rectangle flags have more space for words, images or whatever else you need because there are no cut corners. This is a great benefit.

So, how big do you need your flag? Your banner flag needs to be proportional to your venue. A large sign is great for getting people's attention, but some venues are small—like a hotel with low ceilings. In this instance, a 15 foot tall sign is not needed, nor practical, so a short 8 or 10 foot one would do. Sporting events, festivals, or concerts call for those larger signs and bring positive attention to your business.

Choose Your Display Pole

There are several options for the flag's display pole allowing you to display your signs in a variety of ways. There are 2 freestanding options which include the cross base and the round flat base. These need only a flat surface on which to sit. Other options are the ground spike (which comes with a 20 inch spike that can be stuck into soft ground), and a car wheel base that can slip under a car's tire, making it ideal for car shows or dealerships.

Single- or Double-sided?

The third choice to make when purchasing a rectangle flag is choosing single- or double-sided printing. The benefit of double-sided printing is that customers can read your sign from either direction, so no matter where the sign is placed, people can interpret what's written. The single-sided sign is less expensive and still allows you to get your message or brand across to customers.

With more space to advertise and ease of use, rectangle flags is a no brainer for your business, product, or event. Be sure to run through this checklist of considerations when buying your next sign.


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Jammy SmithJammy Smith
Joined: June 20th, 2018
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