How to Improve Google Ranking by Using Free SEO Tools?

If you have always wanted to get your business at the top of search engine results, you can be assured that you are on the right track. It is the day and age of online searches and answers. Hence, every business needs to research, evaluate and implement ways of getting high Google rankings to appear on the top of any relevant search. It is easy to get this done with the help of some free SEO tools. These tools can help you in increasing organic traffic by making specific amendments to your website. You can further hire SEO services in Hyderabad to interpret this information to be used in your business strategies.

Here are the top free SEO tools that you can use to improve your website’s Google ranking.

Google Trends

Google Trends is a keyword tool that helps you in observing how searches done by people tend to modify over time. People use different words for the same kind of query, so you can easily compare words as well as phrases to understand which the best combination to target is. Suppose you run a store in Hyderabad and are looking to increase the merchandise sales. If people search for merchandise online Hyderabad, do they mean merchandise to be bought online or merchandise stores contact information online? You can compare these alternatives using Google Trends.  

BrowSEO

This tool helps you get a reflection of your site from a search engine’s point of view. It helps you in stripping your site to a basic level without the presence of any special features. It displays useful SEO information that can help you understand the areas of improvement and action to take upon them. You just need to enter the URL of your website on this site and you can get to see the website in its most basic form.

Screaming Frog

This site helps you understand SEO roadblocks and charts out the problem areas. The tool helps you track any missing links, the presence of oversized files, duplicate pages, missing metadata etc. This is practically like an SEO audit, which you would conduct using services from any SEO company in Hyderabad. The results then need to be used to improvise the website and also some of the SEO strategies.

GTmetrix

If you wish to know how fast your website is able to load or if there are any specific pages on your website that take longer time to load, you can check this on GTmetrix. Slower site loading and even sluggish speed of any page could lead to roadblocks in SEO. You can improve your Google ranking by ensuring that the site speed is at a reasonable level. You can enter your URL on this site and get speed-related information along with suggestions to improve the same.

Free SEO tools can significantly help you in managing the show on a tight budget. The suggestions from these free tools can be used and these can be further enhanced with the help of good quality SEO services in Hyderabad.

About This Author

Prerna Arora Joined: September 5th, 2019