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4 Brilliant E-commerce Site Redesign Hacks that You Should Implement

Designing and redesigning an e-commerce website from time to time would not only help you to attract new customers but is also a way where you can use and unleash all your creative ideas to perk up the site in the best possible ways. But yes, it is always advisable that you share these ideas with a professional team and ask them to design it instead of doing it yourself. Anything can go wrong and you do not want to risk your business, right? The design and layout of an e-commerce site are responsible for driving the traffic and also for the conversions. But yes, you do need to be a little careful while you are redesigning it, as it also includes a certain amount of risk regarding losing the existing customers.

If you take some time out and search online, you will be quite surprised to see that there are many companies that take up projects for ecommerce website design Australia. But do not hire any random team for this work. Make sure you check their reviews and credentials before hiring them. And since it is your business, you should be well aware of the hacks as well. There should be no dearth on your part of the research work. Now, if you are wondering what I am talking about, take a look at the following points.

  • Work on the search functionality: As an owner of an e-commerce site, you must already know how the entire process works. But if you don’t, then let me tell you that the potential customers who generally use the search bar on your website are more likely to get converted into real ones than the ones who are just browsing through your products. But if the search functionality of your website is not up to the mark, then you might have to work on it. The placement, colour scheme and tags of the search are extremely crucial. Any reliable Website Design Australia company must already be aware of this but do not forget to remind them about this when you are redesigning your website. Also, ask them to add filters (size, colour, fit, price, popularity, release date and etc.) so that your customers can easily find out the products they want.

 

  • Exit pages play a vital role: You should ask them to use sophisticated traffic and sales analytics intelligence tools for monitoring the behaviour of your customers when they are on the exit page. Make sure that the page is designed in a convincing way so that customers are requested of not leaving the page, or visit sometime soon again even if they do. Posting internal links, effective CTA or links to similar pages might also work wonders. Talk to your website design company Australia in details, so that they do not forget to implement this.

 

  • Live chat functions: Believe it or not, live chat functions can actually work really well for your business. Engaging your customers and giving them the freedom to ask about their queries can increase your rate of conversions. So, if your site does not have a live chat option yet, it is high time you do so with the help of a reliable team for website design Newcastle.

 

  • User-reviews: You should also show user-reviews to your customers so that they can make up their mind in purchasing a product more easily. Brand engagement can be efficiently done through this amazing hack.

So, these are the four major e-commerce site redesign hacks that you should be aware of. Keep them in mind while you are handling over this project to a team for Website Design Australia.

Author Bio: Smith Jones is a regular blogger on Website Design Australiaand Website Design Newcastle. Read his blogs to know about tips for e-commerce website design Australiaand how to choose a website design company Australia.


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