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Latest Trend in Indian Winter Wear Fashion Industry

There was a time when winter wear were just some functional apparels for the winter season but now, they are becoming more stylish and fashionable. Today, customers are preferring those wearables that are not only suitable for a particular season, but are comfortable, eye-catching, fade-resistant, and have seamless texture. For all these things, clothes manufacturers are using advanced technology and high-quality wool, cotton, etc. and new types of fabrics like spandex, polyester, nylon, acrylic, etc.in order to make them.

Gone are those days when this category comprised only of apparel like sweaters, shawls, cardigans, etc. But thanks to the rise of the fashion & apparel industry and increasing fashion awareness and disposable incomes there was a increased demand for trendy and colorful winter-wear.

Read Also : How Indian Footwear Industry is Growing via Distributorship modules?

Besides, many producers are also including clothing products like warm socks & caps, mufflers, and so on, in order to compliment main clothes like sweaters, jackets, and pullovers. Hence, increasing sales of the wearables of this category. Not only this but several brands are also including a new type of thermal innerwear in this domain.

By 2017, the overall Indian winter wear market had reached up to INR 14,475 crores and is anticipated to reach INR 33,957 crores by 2027. In recent years, both men’s and women’s winterwear market is rising at a CAGR of 5 percent. By 2026, it is estimated that the menswear segment will reach a market size of INR 13,746 crores and the women’s segment is expected to reach INR 5,963 crores. The kidswear part is one which is rising at a meteoritic pace and this segment is divided into two parts, namely, boys' winter wear and girls' winter wear. The former is expected to grow at a CAGR of 8 % to reach INR 5,899 crores by 2026 and later is expected to rise at a CAGR of 6 % to reach INR 4,759 crores by 2026.

Now, Indian winterwear distributors market is also attracting a lot of domestic and international brands as the margins in winterwear segment is quite higher in comparison to other products in the clothing industry.

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