How to Make eBay Listings that Rank High in Search Results?There are many ways that if followed could make you one of the top sellers on eBay, using accurate titles and context in eBay listing is one of them. Call us NOW!
eBay already has more than 175 million active users and all are trying their best to stand out. If you are trying to make your spot in the online business world, you need to make sure that you have some experience to compete with your competitors.
There are many ways that if followed could make you one of the top sellers but everything takes its time. If you have spent some time online, doesn’t matter if you are the seller of the buyer if you search for something you won’t go past the first page. That’s been stated in web research as well that most of the people don’t go past the first page so if you are a seller, you need to make sure that your eBay listing ranks high in the search results.
The search engine used by eBay, Cassini, decides where the rank which listing and which product will appear on the top of search results. The major factor that helps Cassini decides is the content we use in the title and description. If the content is relevant to what a user is searching for, it will be higher in the results.
This search engine isn’t impressed easily so a seller must be very considered in the content creation for it to help its products. Here are a few tips that could help you write better content with your products.
Title of the products
The maximum character limit for the titles is 80, so you need to be very precise yet smart to choose the right words. You should use accurate and clear words so that you can convey your product to the audience without any confusion. You should include important details like the brand of the product, its specifics like color, size, and condition. One thing you want to avoid it misspelled words and typos.
There are a few things that you should avoid while writing a title:
- Plurals and Synonyms
- Using all caps
- Words like “look” and “wow”
- Misleading information
- Email address or websites
The subtitle of the products
If you want your listing to stand out, you need to create well-written subtitles. You need to tell the reason why the buyer should buy your product; all of the descriptions should be written in the subtitle. You need to tell me why they should choose you over other sellers.
Description of the products
You need to describe why should they choose you and what are the things that give you the edge in eBay listing. The suggestions we can give you that could help you while writing the descriptions are below
- Forming information in sections with alike information grouped together
- Write about the important details of the products like its size, shape, color, and other details.
- Clearly state the item’s condition, such as new or used. make sure you tell them about flaws or repairs
- Being clear about what’s involved and the type of packing
- Using complete sentences and correct spelling and grammar
- Including your return policy for international returns
- Including a story about the item, or why it’s appealing. Many eBay sellers find this boosts bids and sales
- Avoiding item descriptions copied word-for-word from other sources (like shopping websites, other eBay listings, or manufacturer websites)
Avoiding all caps, multiple fonts and font colors, and HTML. These can make your listing unreadable on mobile
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