Movistar Play, the new video streaming service in Mexico, arrives in Mexico

A new streaming video service has arrived in Mexico: Movistar Play . Telefónica will offer original films and productions as well as premiere rentals and live programs.

Movistar Play is here to complete your streaming video experience

But a differentiator of the Movistar Play qnnit is that it will also include access to other streaming services , including Netflix, in addition to the fact that its basic service will be free ... or almost, since it will be offered to those Movistar clients who have an active plan .

The launch of Movistar Play was expected since last year, but due to the low penetration in Mexico of its postpaid modality, the project had to be adjusted.

With Movistar Play, Telefónica seeks to offer added value to its clients, but also to reach new users and increase their average income in the country.

What will Movistar Play include?

The video streaming platform will integrate content, including Movistar Series, live TV from TV Azteca, international television channels, on-demand programming of Fox series and movies, access to the Netflix catalog (although this service will be paid for with your bill Movistar or by entering your active account), rental of premiere movies from various studios such as NBC, Paramount Pictures, Universal, Disney and Warner Brothers.

Of course, each category will be included according to the plan you have in Movistar Play . There are three types of subscription and registration for your platform:

Lite plan

It has a cost of 49 pesos per month, but it is included free of charge for users of the Movistar Unlimited Plan . In this plan you will have access to Movistar Series, live television and the possibility of renting movies with an additional cost between 25 and 99 pesos.

International Plan

It has a cost of 169 pesos per month , and in addition to including the Plan Lite programming, it includes 33 international television channels such as Comedy Central, ESPN, FOX series and films, among others.

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Premium plan

This service has a cost of 269 ​​pesos per month , and integrates 40 live channels plus two thousand on-demand Fox titles as well as its premium signals.

Movistar Play, which belongs to the Spanish telephone company Telefónica, entered the Mexican market in 2001 and has established itself as one of the main mobile telephone operators in the country.

However, the arrival of mobile operators with value-added offers has meant a drastic reduction in its user base, which is why the company remains in Mexico so far thanks to its additional services, such as cloud hosting, Big Data, Internet de things and Cybersecurity.

According to the director of the Telefónica Movistar Latin America video unit, Paula Figueroa , the telephone company made an investment of 100 million dollars for the launch of Movistar Play , since alliances with Disney, Fox, Discovery, Netflix, Viacom and TV Azteca to offer as many content options as possible.

Mexico thus joins a long list of countries that already have this streaming video service by Movistar, while seeking to form new alliances with other platforms such as Amazon Prime Video and thus manage to add more customers to its base.

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