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3 Things You Need to Master To Sell More on Marketplaces

Here’s a part of how they do it.

Brands and enterprise businesses in Hong Kong employ a systematic strategy to enhance their presence and sales on online marketplaces. They don’t sell products online blindly; they make smart decisions based on in-depth study of marketplaces and consumer behaviour to drive sales, month after month, year after year.

The good news is that even sellers, retailers, and resellers can master the following three things and usher in the good times for their online businesses.

Use Promotions

More needs to be done than just listing products on online marketplaces and making them available to a wider audience. The whole world does that! Given the competition, smart sellers give an edge to their products to stand out in the crowd.

They highlight their products through promotions and offers. Consumers tend to search marketplaces for the same product and buy it from the seller who gives them the same quality product at a better price or from the seller who offers something extra for the same price.

Knowing this, it makes sense to promote products on national and cross-border marketplaces with tantalizing offers. The additional sales generated more than makes up for the discount of the promotion, apart from being more profitable.

Study Consumer Behaviour through Reports & Stats:

Today, consumers make smart choices.

Sellers need to study consumer behaviour and position their products such that they appeal to their consumers.

Sales reports and statistics are a great way of knowing consumers from a particular geography.

If a product is doing great in a specific area, sellers can push that product even more through lucrative offers and promotions during a specific time of the year to increase sales. Same can be done to bestselling product combinations too.

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Lisa Lisa
Joined: September 6th, 2020
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