Wix vs. Squarespace: Comparing Two of the Top Website Builders

A website builder is an excellent alternative to building a website from scratch, especially if you don't have web design skills.

Wix and Squarespace are two of the most popular website builders on the web. Both allow for extreme flexibility and customization in building your website without complicating the process. In short, you can turn to one if you have web design problems or just don't want to take on the burden of setting up a site yourself.

Each platform has advantages and disadvantages that depend mostly on what you are using it for. Wix and Squarespace have many similarities, such as:

Web page building elements, such as galleries, text blocks, product pages, and graphics

Wix vs Squarespace: 8 Differences, 1 Surprising Winner [2020]

Drag and drop design

Site and page templates

Integrations with other applications, such as Google Analytics, Instagram and PayPal

A free 14-day trial to know its features before buying a subscription

However, there are some key differences between the two platforms that can influence your choice.

Comparing Wix vs. Squarespace

Although Wix and Squarespace are undeniably powerful and smart website builders, there is probably one that is better for your site than the other. The following are the key differences that set Wix and Squarespace apart.

Easy to use

Wix vs.Squarespace: Wix

The fact that a tool is easy to use is subjective. But it's virtually undeniable that both Wix and Squarespace are incredibly easy to use, especially compared to designing your own site. However, Wix may have a slight advantage over Squarespace in the simplicity department.

Wix is an excellent option for beginners who do not have a website building experience. It guides you through every step, from naming your site to choosing a theme that matches the purpose of your site.

Although both platforms feature drag-and-drop editing, Wix literally lets you drag text, images, and other items wherever you want them to go. There is no need to worry about coding or layout to achieve the look you want.

Winner: Wix, due to its guided setup and a freeform drag and drop builder .

Theme selection and design

Theme Selection and Design: Squarespace

There are over 100 templates to start with on Squarespace, while Wix offers over 500. More isn't always better, though. You are likely to find a theme that works perfectly for your goals on Squarespace; Wix can leave you feeling like you have too many options to choose from.

Customizing the theme is something that both platforms allow. In Wix, you can start with a blank canvas to create a theme from scratch, or edit the pre-made themes with the drag-and-drop editor.

The Squarespace edition is a bit more structured. You're free. to add elements wherever you want to some extent, but they will have to fit the requirements for the theme. Squarespace does this to keep everything organized and working properly.

Winner: Tie. Both platforms offer a ton of theme options. Wix provides total flexibility in editing your design. However, Square Space might be better for those who like a bit more structure and orientation with its customization.

Customization tools

Squarespace uses Blocks, and Wix uses Elements for drag-and-drop theme customization. However, the differently named features work similarly, allowing you to move products, buttons, videos, and other content around you with ease.

Squarespace blocks serve an extraordinary purpose and are easy to set up. Most of the Wix elements are too, but there are many more to choose from ... most of which you will probably never use. Still, they are there if you need them.

Wix also has a massive app database on the Wix App Market where you'll find everything from form builders to visitor cookie alerts, just in case its built-in functionality isn't enough for you. The downside is that many of them require the Premium service to use it.

Winner: Wix. Its wide range of built-in products ... Additional elements and applications make it possible for anyone to precisely customize their to their needs.

Blocking

Both platforms also stand out for providing a rich and seamless blogging experiences to your website. Squarespace has tons of built-in blogging tools, like roles for team members and contributors, pre-made templates, and post scheduling. It's the closest you can get to WordPress to blog.

Wix also has its benefits for bloggers, such as RSS feed, templates, and email campaign creation. However, you don't need features like categories and a search function. You will need to download and install the Wix Blog app through your dashboard to take advantage of all Wix has to offer your blog.

Winner: Squarespace, due to its built-in blogging tools without adding anything extra to your site.

Prices

Wix offers a 100% free website for users who don't want to pay ... monthly or annually, while Squarespace only offers a free trial. Their lowest-priced plan is $ 16 a month or $ 144 a year and gives you all the basics like a custom domain and mobile optimization.

It's great that Wix has a free option, but you ... you probably need to pay anyway to get what you need from a site. Only Premium members can have a custom domain, ample storage and bandwidth, and a free site from Wix Ads. The most affordable Wix Premium plan is $ 17 per month or $ 156 annually, giving you a domain, no ads, and modest storage and bandwidth.

Winner: Square space. Their plans are generally lower priced and offer more than Wix's plans. Even ecommerce site owners can pay just $ 46 a month, while a similar plan on Wix with less storage space costs $ 56 a month.

Wix and Squarespace are two worthy website builders to choose from, and there is no clear winner. Your best choice will depend primarily on your design capabilities and customization needs. Squarespace is perfect for website owners who want structure while designing, while Wix offers a freer design experience if you want.

Whatever you choose, don't forget to install our social share buttons ! You can quickly add them to your Squarespace or Wix website to increase your reach and engagement on blog posts and web pages.

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